BENJAMIN MOORE® REVEALS GUILFORD GREEN HC-116 AS
ITS 2015 COLOR OF THE YEAR
Benjamin Moore Identifies 2015 Color Trends, Featuring Monochromatic Color Designs and Saturated Hues For A Balanced Home
Montvale, NJ – October 14, 2014 – Benjamin Moore, North America’s favorite paint, color and coatings brand, today released its highly anticipated 2015 Color of the Year – Guilford Green HC-116, a stunning silvery green that complements both modern and traditional styles in a seamless manner. In addition to unveiling the Color of the Year, Benjamin Moore introduced Color Trends 2015, a curated palette of 23 colors consisting of beautiful green, blue, blush and berry shades that can transform a space. Benjamin Moore continues to be the influential leader in paint color for homeowners and designers by forecasting colors and combinations that are truly livable and practical for every style and home.
“We chose Guilford Green as our 2015 Color of the Year because it can be the hero or the highlight in any room, enhancing the architectural identity of a space,” said Ellen O’Neill, Creative Director at Benjamin Moore. “Guilford Green is the perfect thread to connect nature, spaces and interiors with color schemes that signify fresh energy and growth.”
Taking cues from trends in fashion, textiles and the arts, the Benjamin Moore Color Studio team spotted the common thread of balanced palettes and a design sentiment that continued to reflect a sense of optimism. Guilford Green harmoniously complements the Benjamin Moore Color Trends 2015 palette, which also celebrates the concept of monochromatic colors – using warm, cool, dark and light layers of the same hue – in the home. With a monochromatic color scheme throughout a floor plan, each room can have a very distinctive look making it almost imperceptible that there is a single hue at work. Exploring monochromatic colors allows for a fresh approach in designing a room as a single hue, color combinations are endless. Employing various sheens creates another layer of texture in a space.
The Color Trends 2015 collection features four gorgeous color families – green, blue, blush and berry. The bold, more saturated hues represent an evolution from the soft pastels that comprised the brand’s Color Trends 2014.
“Homeowners are ready to experiment with color and are more confident with making unique design choices for the home,” added O’Neill. “Within each color family in the Color Trends 2015 palette we offer a spectrum of hues to play with and experiment to find what’s right for any home.”
The 23 colors of the Color Trends 2015 palette are highlighted below:
Benjamin Moore 2015 Color of the Year and Color Trends can only be achieved with Benjamin Moore paints. Offering residential paints for any project, the Benjamin Moore portfolio includes Aura®, Aura® Bath & Spa, Regal® Select, ben®, ADVANCE® and Grand Entrance®. All 3,500 Benjamin Moore colors are available in pint samples at local retailers along with Color Trends 2015 curated palette cards. Benjamin Moore products are exclusively found at the more than 5,000 Benjamin Moore independently owned paint and decorating retailers across the U.S. and Canada.
To learn more about the Benjamin Moore 2015 Color of the Year and Color Trends palette, or to find the closest Benjamin Moore retailer, visit www.benjaminmoore.com. For more information search #ColorTrends2015 on social media channels including Facebook (Benjamin Moore Paints), Twitter @Benjamin_Moore, Pinterest (Benjamin Moore) and Instagram @benjaminmoore.
About Benjamin Moore & Co.
Benjamin Moore & Co., a Berkshire Hathaway company, was founded in 1883. One of the North America’s leading manufacturers of premium quality residential, commercial and industrial maintenance coatings, Benjamin Moore maintains a relentless commitment to sustainable manufacturing practices and continues to develop the most eco-responsible formulations possible. In 2012, the company’s Natura® paint received the Green Good Housekeeping Seal, acknowledging its high degree of sustainability plus rigorously tested performance. Other superior products in the Benjamin Moore Green Promise® portfolio include Aura®, Regal® Select, ben® and Ultra Spec® 500 paint for commercial interiors – all built upon our patented Gennex® platform that has changed the industry and earned the passion and loyalty of homeowners and professional painters by delivering extremely low-VOC and peerless beauty and performance. J.D. Power and Associates 2014 Interior Paint Satisfaction Study ranked Benjamin Moore highest in consumer satisfaction, marking the fourth consecutive year and fifth time the company has earned this rating. Benjamin Moore paints deliver authentic Benjamin Moore colors and are available exclusively from Benjamin Moore’s more than 5,000 paint and decorating dealers.