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Tag: Facebook

5 Tips For Better Facebook Lead Ads

By on October 16, 2016 in Marketing, Social Media, Websites and SEO with 2 Comments
5 Tips For Better Facebook Lead Ads

Why Use Facebook Lead Ads? Of the 14 different types of Facebook ad campaigns, Facebook Lead Ads are the best choice for painting contractors looking to generate new clients. The reason they are the best choice is simple, Facebook Lead Ads collect customer information and deliver it directly to your painting business. Better yet, the […]

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There’s Never been a BETTER Time to Market a Painting Business

By on September 3, 2016 in Business Practices, What We Do with 6 Comments
There’s Never been a BETTER Time to Market a Painting Business

Never before has it been so easy for a painting contractor to connect with homeowners through social media and email marketing

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How To Get Leads: The Best & Worst Leads

By on June 16, 2015 in Marketing, Websites and SEO, What We Do with 9 Comments
How To Get Leads: The Best & Worst Leads

It’s Simple, You Either Buy Them or You Earn Them! Buying leads is quicker. Earning leads is longer. Which method is best and which is worse? If you stick around and read this article, you will benefit from my professional experience of helping local painters both buy and earn painting leads. Then you will be […]

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It takes a Facebook group…

By on November 27, 2014 in Reader Spotlight, Social Media with 13 Comments
It takes a Facebook group…

A funny thing happened on the way to the forum….. My name is Roger Coulter and I own and operate a small residential painting company in the northern suburbs of Chicago with roughly 15 years of experience. Painting is my life and I am fully committed to providing for my family through it. I have […]

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Expand Your Social Presence by Sharing More Images

By on March 16, 2014 in Social Media with 8 Comments
Expand Your Social Presence by Sharing More Images

These days, businesses need to have a presence on social media if they wish to remain competitive over the long term. That’s because, according to recent research, 93 percent of marketers are leveraging communication tools to promote their businesses. Humans are very visual creatures. Our inclination toward the visual could explain why, for example, posts […]

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Creating a Contest on Facebook: Should You Make a Timeline Contest or an App Contest?

By on October 4, 2013 in Social Media with 3 Comments
Creating a Contest on Facebook: Should You Make a Timeline Contest or an App Contest?

Third-party apps were the gold standard (and only applicable method) of holding Facebook contests. However, the new changes made two additional options: timeline contests and Facebook app contests. For many painting businesses it can be difficult to determine which one to utilize. Timeline Contest Timeline contests will suit small businesses better than it would suit […]

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Facebook’s New Contest Guidelines and How They Benefit You

By on October 1, 2013 in Social Media with 0 Comments
Facebook’s New Contest Guidelines and How They Benefit You

Facebook has been intent on keeping promotions to a minimum throughout the past several years. A company could only promote themselves and hold contests and sweepstakes through the use of third-party apps. Users were unable to like or comment on these links to enter themselves as part of the promotion. Businesses struggled to utilize the […]

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Like Me and You Will Love Me

By on April 27, 2013 in Social Media with 5 Comments
Like Me and You Will Love Me

Using Facebook To Build Your Business When I first joined Facebook three years ago, it was a means to managing a page for my business which I naively thought would be a source of loads of new business. When that didn’t happen I assumed it was because I didn’t have enough likes. The poor man’s […]

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Facebook-Friends, Fans or Frustrations?

By on December 29, 2011 in Published Articles, Social Media with 2 Comments
Facebook-Friends, Fans or Frustrations?

Are you using Facebook for your business? Facebook is still an enigma to many contractors, but many do find it to be an great way to intact with customers, friends and colleagues, and to broaden their online reputation. I wrote about it here in the latest edition of the The Paint Contractor. Facebook can be […]

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I Love Facebook But Does Facebook Love Me?

By on August 28, 2011 in Social Media, What We Do with 12 Comments
I Love Facebook But Does Facebook Love Me?

I learned a valuable lesson this week. It turns out my web designer knows what he is talking about. So does Darren Slaughter. Both of them have the same opinion that driving traffic to my company Facebook page isn’t doing me any favours. Up until last week, I disagreed. Here’s what happened. I had some […]

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