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Social Media

Top 5 Strategies for Succeeding on Houzz

Top 5 Strategies for Succeeding on Houzz

By on June 17, 2014 in Social Media with 4 Comments

Marketers pledge all the time about the importance of social media and how you should incorporate the use of it into your marketing campaign. There are a lot of markets where social channels are pretty easy to work with, but when it comes to the painting industry that’s not always true. It can be difficult […]

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How to Market Your Painting Business on Snapchat

How to Market Your Painting Business on Snapchat

By on May 25, 2014 in Social Media with 0 Comments

Are you using Snapchat to market your painting business yet? If the answer is no, you’re missing out big-time. Snapchat is taking hold of the mobile market. In 2013 one of the app’s co-founders Evan Spiegal reportedly turned down a $3 billion acquisition offer from Facebook. Surely, this highlights the confidence the young entrepreneur has […]

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Expand Your Social Presence by Sharing More Images

Expand Your Social Presence by Sharing More Images

By on March 16, 2014 in Social Media with 8 Comments

These days, businesses need to have a presence on social media if they wish to remain competitive over the long term. That’s because, according to recent research, 93 percent of marketers are leveraging communication tools to promote their businesses. Humans are very visual creatures. Our inclination toward the visual could explain why, for example, posts […]

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What our readers think!

Bucket Buddy

Bucket Buddy

By on May 27, 2014 in Reader Reviews with 0 Comments

Wow, where was this when I was the spray “tender” while my husband was spraying?! Lugging those fiver’s was always my least favorite thing to do! It was so easy for him to carry two at a time, but doing that for thirty years took a toll on his back, and I am sure there […]

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Roll a Bucket

Roll a Bucket

By on May 17, 2014 in Reader Reviews with 5 Comments

Steve Enguita is a painting contractor and has been in the  painting business since 2001. Steve knows how physically demanding it is to work on a paint job. Being up and down a ladder all day, as well as moving a 23 pound paint bucket every few feet, is not easy.  Steve knew of a […]

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KOVRD Paint Tray Storage Bag

KOVRD Paint Tray Storage Bag

By on April 20, 2014 in Reader Reviews

Tommy first saw these at PDCA Expo 2012 and it seems the folks at KOVRD have a winner on their hands with this KOVRD Paint Tray Storage Bag. The gang over at Traditional Painters wrote a nice piece up on them here. Share your opinion below and let our readers know what you think!

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Website and SEO

Good news for Google+ Pages and Local!

Good news for Google+ Pages and Local!

By on June 7, 2014 in Websites and SEO with 4 Comments

Google+ Profiles-Google+ Pages and Google+ Local! Is your head spinning trying to keep it straight? I have spoken to several contractors that have their pages set up incorrectly, Google’s changes over the past two years have caused many to set up pages incorrectly. Let’s look at the different types first. Google+ Profiles If you are Facebook […]

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Write better content with keyword research

Write better content with keyword research

By on February 16, 2014 in Websites and SEO with 0 Comments

There is a lot more to doing good SEO than repeating a phrase over and over throughout your entire website. Let’s take a look at Google’s Keyword planner to see how we can put it to good use, and get some insights from it.

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What to Look for When Hiring an SEO Company

What to Look for When Hiring an SEO Company

By on February 8, 2014 in Websites and SEO with 6 Comments

When it comes to marketing your business, there is perhaps no decision more important as to your online strategy and who you hire (if anybody) to implement that strategy. The ramifications are far too great to ignore: hire the wrong online marketing company (or disregard online marketing completely) and not only are you wasting your […]

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Color Tips

Design What Matters

Design What Matters

By on August 3, 2014 in How we use Color. with 0 Comments

Not just another color virtualizer! Benjamin Moore has just released a new tool to help homeowners, designers  and contractors explore color palettes. I have used several and often struggled to crop areas, then pick colors from a huge palette. This one is a bit different, it asks several questions that may seem odd at first, […]

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Jackie Jordan Talks About Colormix™ 2015

Jackie Jordan Talks About Colormix™ 2015

By on June 13, 2014 in How we use Color. with 0 Comments

Come join me as I talk to Jackie Jordan about Colormix 2015, Optimistic Odyssey Jackie, congratulations on the release of Colormix™ 2015. The colors are just beautiful! As a Color Professional myself, I’ve been watching the teasers on Twitter and the behind the scenes snaps of the color forecasts all week and couldn’t wait to see […]

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How To Choose Color From a Photograph

How To Choose Color From a Photograph

By on May 21, 2014 in How we use Color. with 0 Comments

Want to choose color for your home using a photograph? Color inspiration can be found just about anywhere and photographs are one of the best sources.  Grab your camera, take a picture that inspires you and lets talk about it. At this point we’ve all seen them, thousands if not millions of pictures with those cute […]

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Pricing and Estimating

Submitting a Professional Estimate

Submitting a Professional Estimate

By on March 23, 2014 in Pricing and Estimating with 6 Comments

PEP announces the eBid! How does it work? You put together a company profile to highlight your latest projects, your history, your values – a professional estimate is what sets you apart from the rest. When it comes time to make a bid for a job, you can select to include this company information as […]

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5 challenges with time sheets, and what you can do about it…

5 challenges with time sheets, and what you can do about it…

It seems apparent these days that using paper time sheets can be time-consuming and expensive for you and your business. My name is Neville Solomon, and after personally interviewing over 50 painting business owners across the country that still use time sheets, the majority have told me the challenges it brings them, and how it’s […]

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How do I know what to charge?

How do I know what to charge?

By on February 1, 2014 in Pricing and Estimating with 6 Comments

My estimating was guesstimating at best. When I first started my business I had no idea what to charge my clients for the work I was doing. I knew how to charge by the hour, but I wasn’t always sure how long it would take me to finish tasks. Eventually I had a pretty good idea […]

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Marketing Your Business

Google Helpouts

Google Helpouts

By on May 25, 2014 in Google Hangouts, Marketing with 6 Comments

Do you have something to share? Visit any forum, blog or Social Media site and you will find a wealth of very experienced folks sharing their advice freely. These are great resources in many ways to get general information and advice. A lot of the ones I frequent tend to be peers sharing information, but […]

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Identifying Your Ideal Customer

Identifying Your Ideal Customer

By on September 25, 2013 in Marketing with 3 Comments

 Marketing your business without a clearly defined audience is like throwing darts in the dark. Sure, your message will hit something, but probably not the target you intended. But this is exactly what many contractors do. They create websites and ads, replete with a bullet list of services, which carry the emotional charge of a […]

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Should You Pay Review Sites Advertising Fees?

Should You Pay Review Sites Advertising Fees?

By on September 10, 2013 in Business Practices, Marketing with 7 Comments

Yelp. Angie’s List. Google. Review sites are a reality of doing business. They’re a vital portion of the local SEO process and they’re an important source of sales. Yet, at times, they can be very destructive to a business. Some sites, Yelp in particular, seem to aggressively filter out any positive review while placing malicious, […]

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Customer Service

Sherwin-Williams Takes Homeowner’s Pulse

Sherwin-Williams Takes Homeowner’s Pulse

By on April 7, 2014 in Customer Service with 4 Comments

What if you could know in advance what homeowners most wanted to hire you to paint for them? Would you plan your advertising program around it? Would you learn key design trends of those spaces to give yourself a leg up in an estimate? Thanks to Sherwin-Williams, paint contractors can have the inside scoop on […]

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How are you communicating with Customers?

How are you communicating with Customers?

By on March 19, 2014 in Customer Service with 4 Comments

It used to be a customer found us in the phone book, called and scheduled an appointment and from there on out everything was done verbally, whether in person or on the phones. These days, the availability of handheld technology has created an “on demand” type of mentality. We are all seemingly available 24/7 (I am not so sure that is a good thing!). How do we handle communication these days?

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Is the Customer Always Right?

Is the Customer Always Right?

By on June 15, 2013 in Customer Service with 4 Comments

“As a Painting Contractor, Is the Customer Always Right?”  The term the “customer is always right” was a slogan launched by the retail industry in the late 19th century. It’s intention was to make the customers “feel special.” I, like many others, have adopted this slogan into my business practices. But I must admit at times I […]

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Random Thoughts

Ever have one of those days?

Ever have one of those days?

By on July 13, 2014 in Daily Pick, Random Thoughts with 0 Comments

What to do about those days that don’t go exactly as you planned them out? I used to stress uncontrollably worrying that things are not going according to my plan. if it is taking longer, for example, to finish the job than expected. Maybe something doesn’t turn out perfect that I’ve painted. Or maybe someone […]

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Better your Business!

Better your Business!

What are you doing to better your business today? This was a question asked on a forum recently. The answers were widely varied, from “stocking up on supplies” to “putting a plan on paper”. A lot of good ideas, but no real action plans. It’s hard work running a paint contracting business, especially if you […]

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What is happening at BP?

What is happening at BP?

By on March 2, 2014 in Random Thoughts with 11 Comments

It’s been a great ride so far! The Blogging Painters are an eclectic group of business owners whom are passionate about the painting industry. Sounds kind of silly doesn’t it? Like a bunch of guys who like watching paint dry? But it is more than that! I wrote that in one of our first posts […]

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More from the team.....

The More Things Change…

By on April 22, 2013 in Random Thoughts with 26 Comments
The More Things Change…

The more the internet kind of stays the same… The good news is that it is only getting easier to publish a professional blog. If you have any kind of computer and a smartphone, you are half way there. It’s the other half that makes the difference between a blog with substance and one that […]

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Improve Your Portfolio: Create Simple Project Spotlights

By on March 3, 2012 in Marketing with 17 Comments
Improve Your Portfolio: Create Simple Project Spotlights

I often find that contractors use photos to showcase their work to potential clients. They have albums (either online or off) of project photos they’ve completed, and often have a “portfolio” button on their website that presents some of their best work to visitors. Even though these photos are stunning, they don’t even come close […]

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Paint ‘N Go

By on September 21, 2014 in Press Releases with 0 Comments
Paint ‘N Go

Scuffs, Scratches, Nail Holes or Crayon Marks? The holidays are around the corner and like everyone else, getting ready for your guests can take time and money, especially when it comes to painting or drywall repair!  Look no further, as DIY just got easier!  Check patching and painting off your “honey-do” list immediately! Patch Paint […]

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