The Online Resource for the Painting Industry
Tips on how to improve your website and seo.
Citations are one of the ways search engines measure you as a business. A Citation is simply a mention of your business in a standard format called a NAP, or Name, Address, Phone Number. It will look like this: Premier Painting Service 123 Main St Atlanta, GA, 30303 770-555-1212 The important thing to remember is […]
I’ve been doing a lot of thinking about reviews lately. Since my conversation with Darren in the comments section of the post: Should You Pay Review Site Advertising Fees, I’ve been trying to figure out a convenient way to warehouse reviews on your own website. To recap, Darren suggested that you should put reviews on […]
If you haven’t heard, Google recently changed their search algorithm, a move that will effect over 90% of all queries. That means if your small business website hasn’t been optimized with “white hat” SEO techniques, you might have to revamp your content. If you’ve been working with an SEO company or keeping up with the […]
I’ve been talking about reviews and reputation management a lot lately. And because I work with both local SEO companies and reputation management companies lately, I’ve had the chance to be exposed to the sometimes contradictory advice that both types of companies offer. It might not be a surprise to learn that most of the […]
Author Rank is a content ranking system used by Google which seems poised to supersede, if not replace, their Page Rank system. Unlike Page Rank, which evaluates each page of content for relevance and quality, Author Rank considers an author’s entire body of content, ranking pages based on the author’s past performance. Author Rank has […]
Have you had problems with disappearing reviews? You’re not alone. Sometimes this happens because Google has a very aggressive spam filter when it comes to reviews. However, there are things that you can do to keep your reviews as “Google friendly” as possible. 1. Avoid Reputation Management Companies Ironically, “reputation management companies” have a bad […]
Today I’ll continue my series on Google+ Local by offering some tips for how you can go about optimizing your listing. After all, your listing isn’t going to do you much good if nobody else gets to see it! These 5 tips represent the basics of what you need to do if you want to […]
The good news: local search is an awesome tool for getting ranked and for promoting your business. The bad news: it creates real problems for people who service customers in their own home and who want to rank inside of their entire service area. However, those problems do not mean that you have to give […]
As a small business owner/ internet marketer you probably understand that ranking your website high in the major search engines can help you in gaining more leads, and selling more jobs. Measuring your search engine rankings and your SEO progress and results has become easier over the years thanks to the introduction of a variety […]
As more of us participate in Social Media, building Websites, creating accounts and generally moving online, there are bound to be perils. Hackers and Phishers proliferate the internet just waiting to find vulnerabilities. The internet is not going away, so what can you do to protect yourself? Practice Safe Internet Do not use the same […]
Something we have been talking about here at BP! Great article with more information at Hubspot. Are People Stealing Your Content? How (and When) to Fight Back from HubSpot All-in-one Marketing Software
Around the internet, there are many differing opinions about whether or not it is ok to just help yourself to any content you see on the internet. Its a bit of a polarizing discussion, where people are either very much against or very much in favor of what I guess we could call the concept of “open source content” that would be free for the taking.
What’s a webmaster to do? There is a lot to keep track of these days if you are brave (or some may say ignorant) enough to create and maintain your own website. Recently there have been several security breaches in WordPress, I have a post in draft where I was going to address them recently. […]
If you are using the internet for marketing your painting company, plagiarism and copyright infringement is an issue you will inevitably face twice. Once when you are building your site to make sure you are not using copyrighted material. The second time is every day after that to make sure your unique content is not […]
Future Proof Your Painting Business Anyone that’s been in the painting business (or any service business for that matter) understands that there will typically be a lull in work around the wintertime. Weather conditions play a major role in the kind of work that contractors of any kind do, but especially painters in particular. Even […]
