Saturday, December 21, 2024
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The Why and How of Testimonials

Six marketing tips in letting your customers speak for you We all know positive reviews and word-of-mouth recommendations in the trades are essential marketing tools. Reviews and testimonials, whether written or visual, are designed to instill trust and confidence in your business by highlighting real-life customer experiences with your services. And the value of customers […]

How to Build a Strong Team in the Trades

Despite rising inflation and increasing building materials costs, homeowner demand for remodeling and repair work is expected to continue to grow, according to the Joint Center for Housing Studies of Harvard University.  This is by and large great news for small contractors and repair companies. But as the skilled labor market continues to play hard […]