The Online Resource for the Painting Industry
Articles on the business side.
If you want to elevate your painting business to the next level, there’s something you need to master. So, let’s go over showcasing success: using photography to market and promote your painting services! The impact of visuals on marketing In today’s competitive business landscape, visuals are paramount in marketing. They allow you to improve your […]
If your business is finding it difficult to attract, hire or maintain skilled trades professionals, you’re not alone. According to the workforce research firm ManpowerGroup, it’s an issue that employers around the world are not only currently facing but have been facing for some time now. For the past seven years, the firm’s annual Talent […]
Six marketing tips in letting your customers speak for you We all know positive reviews and word-of-mouth recommendations in the trades are essential marketing tools. Reviews and testimonials, whether written or visual, are designed to instill trust and confidence in your business by highlighting real-life customer experiences with your services. And the value of customers […]
From planning and preparation to monitoring and evaluation, read about essential project management tips for painting contractors.
There are many reasons why you should want to make your businesses more eco-friendly and protect the environment. However, we won’t bore you with those! Instead, let’s cover exactly how to make your painting business more eco-friendly in the first place. Start with the selection of your paint Choosing the right paint is crucial to […]
Despite rising inflation and increasing building materials costs, homeowner demand for remodeling and repair work is expected to continue to grow, according to the Joint Center for Housing Studies of Harvard University. This is by and large great news for small contractors and repair companies. But as the skilled labor market continues to play hard […]
Well-established general contractors know that the keys to long-term success are found not only in their team’s craftsmanship but also in the reputations they build through positive relationships with their customers and communities. With more people working remotely than ever before, your customers are now more likely to be at home throughout the process of […]
Starting your own business is always preferable to working for someone else. This is how you can build a more promising future. Improving your business experience is essential if you want your painting company to grow beyond the point where you are the sole employee. Your decisions in the company’s first few years determine whether you […]
In recent years, online reviews have become more crucial to the success of a painting business than ever. Over 90% of customers list online reviews as the primary factor in their purchasing choices. In order to maintain a positive online presence, it’s crucial to respond appropriately to positive and negative reviews. Additionally, properly handling bad […]
As you know, starting a painting business can be an exciting venture, but it can also be challenging to grow and sustain your business in such a competitive industry. One of the keys to success is finding cost-effective and efficient ways to market your services and reach new customers. In this article, I will share […]
Getting your name as a painter may feel like an entirely different field. Whether you run a small team or are on your own, you’ve given serious thought to expanding your painting business. To that end, you could be prepared to test almost any advertising strategy that promises to bring in new clients. On the […]
During their career, most contractors will eventually run into indecisive customers who have no idea what they want—or worse, they keep changing their demands. If you haven’t had this pleasure so far, you can consider yourself lucky. Of course, dealing with such clients gets better as you become more experienced. Thankfully, you don’t have to […]
1. Know your platform and optimize your profile Advertising on social media is a great way to get your painting business noticed by all the right people, but how do you convert those all-important and hard-won leads into sales, without too much stress and effort? Here are seven ways to effectively make conversions and ensure […]
There are many fun things to do in the winter, like enjoying winter sports such as skiing and snowboarding, forming snow angels, building snowmen, and attending winter festivals and gatherings with friends and family. However, a paint job for the house’s exterior is not one of these options. Given the cold and wet weather, most […]
Wondering how to deal with difficult customers? Read this guide on how to handle difficult
customers in the painting business and find out!
