The Online Resource for the Painting Industry
Sandblasting, or oftentimes called as abrasive grit blasting, is an effective way to clean and prepare surfaces. Skilled workers such as craftsmen, machinists, auto mechanics, and etc. use this process in their jobs. While the method is termed sandblasting, the abrasive material used is not only limited to sand. Depending on the surface requiring treatment, […]
The way building products manufacturers traditionally engaged with distributors and contractors has changed, and yesterday’s marketing strategies to connect with these audiences fails to work as well as it used to. In-person sales calls, lunch-and-learns, phone calls and routine training seminars were the primary ways manufacturers engaged with the distributor sector, built loyalty, shared new […]
A website serves as a hallmark of business’s success and offerings. It requires intensive efforts, time, money, and more resources to make a website perform well. You might hire a team of qualified developers, designers, analysts and even the greatest content writers who could create a fantastic site for your business. However, you will still […]
We recently reached out to PPG Paints, to see if they had any tips they could give us on selecting paint colors for your home and the process on how they selected their most recent Color of the Year, Black Flame. Dee Schlotter, Senior Color Marketing Manager, was kind enough to answer our questions. Now, […]
VISUALIZE PAINT COLORS ON ANY WALL IN REAL TIME WITH NEW AUGMENTED REALITY FEATURE FROM SHERWIN-WILLIAMS Instant PaintTM experience now available for free in Sherwin-Williams ColorSnap® Visualizer app CLEVELAND (April 25, 2018) The most innovative update yet to Sherwin-Williams powerful ColorSnap Visualizer app allows customers to easily use cutting-edge augmented reality to make faster and […]
NEW SELF-CLEANING EXTERIOR COATING FROM SHERWIN-WILLIAMS EASILY SHEDS DIRT TO KEEP PROPERTIES LOOKING FRESH CLEVELAND (April 2, 2018) — Sherwin-Williams is announcing the launch of Loxon® Self-Cleaning Acrylic Coating, a product specifically engineered for exterior, above-grade masonry to provide a clean and attractive look with high-performance protection. The self-cleaning formula easily sheds dirt with rain or water […]
TAKE THE GUESSWORK OUT OF COLOR MATCHING WITH COLORSNAP MATCH FROM SHERWIN-WILLIAMS New portable matching tool connects to app, streamlines color-matching experience CLEVELAND (Jan. 29, 2018) — Sherwin-Williams unveiled ColorsSnap Match, its new handheld color-matching tool aimed at helping everyone from painting contractors to designers, remodelers and homeowners with quick and confident color-matching. The new device connects […]
McCauley Tools had modest beginnings. In 2005, while painting their house for the market, Garth and Kim Getchell were pulled into an intriguing conversation with seasoned painting contractor Pat McCauley who demonstrated a rough prototype of a unique painting tool that, at first, simply sparked the interest of the Getchell’s: then, their excitement. Veterans of […]
McCauley Tools had modest beginnings. In 2005, while painting their house for the market, Garth and Kim Getchell were pulled into an intriguing conversation with seasoned painting contractor Pat McCauley who demonstrated a rough prototype of a unique painting tool that, at first, simply sparked the interest of the Getchell’s: then, their excitement. Veterans […]
Every business needs marketing in order to get well-known and effectively stand out in the crowd. Without eye-catching marketing strategies and campaigns, there’s no chance that any business will reach success anytime soon. The same goes for the painting industry. The fact of the matter is that every house or condo owner will need an […]
If you are looking for ways to strengthen your blog’s web presence, a full-fledged SEO audit can do wonders. SEO stands for search engine optimization and helps to send relevant and contextual signals to search engines that allow increased visibility of your blog through keywords. But the world of SEO is quite complex and before […]
You will learn how to work. Developing a good work ethic – a willingness to work hard, to work with your hands – are abilities that will serve you for the rest of your life. You will learn a skill. Learning a skill is developing an asset. You are that asset. You can leverage […]
Introducing ‘Oceanside:’ an opulent and mysterious green-blue color that evokes optimism CLEVELAND (OCTOBER 3, 2017) — A fusion of rich blue with jewel-toned green, the 2018 Color of the Year, Oceanside SW 6496, represents the growing desire for color that is both accessible and elusive. A complex, deep color, Oceanside offers a sense of the […]
I want to start by saying that the actual Sales Process begins well before you meet the customer in-person for the estimate. The marketing messages you use; the way you answer the phone and the methods you use to pre-position the customer all set the table for a successful sales appointment. Here are my 10 […]
If you’re not an Instagram devotee already, you might be surprised to learn just how much time this platform’s users spend ogling the visual content which populates their feeds. With 700 million active monthly users, that’s a whole lot of visual content being consumed… With such fanatical usage, Instagram is also one of the most […]