Monday, December 23, 2024
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Should I be creating web content to market my painting business?

If you’ve dipped your toes into digital marketing at all, you’ve probably come across the term “content marketing” before. A technique which now forms the basis of most top performing online brands’ digital strategies, content marketing involves producing, sourcing, distributing, promoting and harnessing content (such as blogs, how to guides, infographics, videos etc.) in order […]

Growing your business

Running a successful painting business is not limited to simply working harder and giving the best output; it involves a lot more than that. Creating strong relations with your clients, spending on advertising and marketing, managing your costs and expenses as well as finding ways to make your way into the mainstream business community are […]

Employee Classification – The 1099 Debate

With the “sharing economy” and “gig economy” continuing to grow, the debate around employment classification rages on. Companies like Uber and Lyft are at the forefront with lawsuits being filed around the country. According to the Wall Street Journal, Uber recently agreed to pay $100 million dollars to resolve disputes in California and Massachusetts. We […]

Local SEO for Paint Contractors

 What is this and How can it Benefit Contractors? If you want to successfully market your business and make it grow, you have probably heard that SEO is the way to go. Search Engine Optimization is beneficial no matter what type of contractor you are. Whenever it comes to SEO marketing, local SEO is the next best […]

Smart Ways to Use Paint for Home Staging

If there’s one thing that doesn’t require substantial funds, but can greatly contribute to the appeal of your home to prospective buyers, it has to be the careful selection of interior colors. You may be a fan of dark or very bright colors, but keep in mind that most buyers find them off-putting. Another thing […]

Catchlight Painting Y.E.S Program

How We Ran a Successful Community Based Promotion as a Local Business   At Catchlight Painting, we’re always looking for creative ways to raise awareness of our residential painting company and our desire to be recognized as a community partner. When DYB business coach, Steve Burnett shared an initiative he’d used successfully to brand his […]

What if you actually love what you do?

Craftsman vs. Entrepreneur I approached the PDCA expo in New Orleans with a naïve attitude. This became clear to me as I presented both my educational topic and my argument in the ‘throw down’ debate. I tailored these presentations to people like me: someone who has strong business acumen and someone who leads their crew […]

4 Tips For Better Work Agreements

The work is the most important part of any contracting job, but your work agreement comes in hot as second. A contract is obviously important when it comes to avoiding costly lawsuits, but it’s more than just avoiding legal fees. A well-written work agreement will save you misunderstandings and the time, money, and frustrations attached […]