The Online Resource for the Painting Industry
Using Social Media sites, blogging and SEO tips
1. Know your platform and optimize your profile Advertising on social media is a great way to get your painting business noticed by all the right people, but how do you convert those all-important and hard-won leads into sales, without too much stress and effort? Here are seven ways to effectively make conversions and ensure […]
Social media is an exciting place to get your message across to the right people and create a seamless engagement with them. According to Google search analytics, the term, “social media influencers” itself in 2017 was searched for more than 300%. This shows the popularity of influencers in social media marketing Dubai, and the entire […]
There are two aspects to this argument — for one, there is the element of social proof, and people are more likely to trust a business that has 1,000 followers than one that has none, making perfect sense. But on the other hand, followers and likes can be bought, they are readily available and quite […]
When it comes to sales growth, the online presence and reputation of your business is tremendously important. Positive online reviews are nothing short of essential to your success as a business in today’s market. For the skeptics out there, the ten statistics listed below show just how significant online reviews can be: A business’s Star […]
If you’re not an Instagram devotee already, you might be surprised to learn just how much time this platform’s users spend ogling the visual content which populates their feeds. With 700 million active monthly users, that’s a whole lot of visual content being consumed… With such fanatical usage, Instagram is also one of the most […]
Have you considered Video Marketing to sell your paint service or product? You should! A recent survey that includes 230 marketing professionals and online consumers showed over 60% of businesses said they use video marketing. Over 90% said they will start using or increase their video marketing. An average of 61% of consumers said they […]
Successful Facebook Ads Start With The Right Audience If your goal is to repaint residential homes would you spend money marketing to people who live in apartments? Running Facebook without building a specific audience using Facebook ad targeting is no different than marketing house painting to apartment tenants. Facebook ad targeting gives painting contractors the […]
Every painting company is unique, and every digital marketing campaign requires a unique strategy tailored to the needs of your business. With that said, there are consistent “pillars,” that together can work to help your painting business increase online traffic, leads, and sales. In part one of this two-part post, we discussed two of the […]
Yelp. Google Reviews. Angie’s List. Ugh. Doesn’t it seem like everybody always has something to complain about? Studies have shown that, unfortunately, people are more likely to write a review of a negative experience than a positive one. So even if only one out of twenty jobs leaves a customer feeling unsatisfied, you might find […]
As a website designer for painting contractors, the single biggest request that I receive when a client says they need a new website is that they need SEO. And it’s true: SEO is a fantastic way to generate more traffic to your website. It also is an asset – once you have a high ranking, […]
Why Use Facebook Lead Ads? Of the 14 different types of Facebook ad campaigns, Facebook Lead Ads are the best choice for painting contractors looking to generate new clients. The reason they are the best choice is simple, Facebook Lead Ads collect customer information and deliver it directly to your painting business. Better yet, the […]
Nowadays, people are spending more time on their phones than ever. In fact, marketers spent $8.3 billion on social media advertising in 2015 and 78% of companies say they have dedicated social media teams, according to Sprout Social. When it comes to social media marketing for painting contractors, it’s all about the visuals. While we […]
After a long, hard day’s painting and decorating, hitting your marketing hard is not always the first thing painters are keen to do. But if you’re striving to keep the work flowing or to expand your business, taking some time out of your working week to promote what you do is essential. You may already […]
Did you know that companies using email to nurture leads generate 50% more high-quality leads? (source: Hubspot) Thus, if your painting business isn’t leveraging newsletters in your marketing strategy, you’re missing a quantifiable amount of revenue. DK Marketing Group has developed the following 6 keys to help ensure your newsletter program is successful: Develop Newsletter GoalsUsing a […]
And Why Should You Be Using It? Let’s imagine for a second that you’re planning a home remodeling project; maybe a bathroom, kitchen, or combining a couple of small spaces into that large family room you’ve always wanted. Now imagine you could pour yourself a hot cup of coffee (or tea) and step into a […]
